Friday Report: 'Smurfs' & 'Cowboys' Neck-and-Neck

On Friday, The Smurfs rustled up slightly more dollars than Cowboys & Aliens, marking an upset victory based on pre-weekend tracking that indicated Cowboys would rope in more. Captain America: The First Avenger retreated to third, the final Harry Potter hit another milestone, and Crazy, Stupid, Love. rounded out the Top Five in its debut. The Smurfs gathered an estimated $13.3 million on approximately 5,300 screens at 3,395 locations, which was greater than G-Force's $11.5 million on the same Friday in 2009. 2,042 of Smurfs' locations showed the movie in 3D, accounting for around 48 percent of business. Don't count out Cowboys & Aliens just yet. With an estimated $13 million on close to 5,500 screens at 3,750 locations, it was so close to The Smurfs on Friday that it could still pull out a weekend win. Claiming a first-place opening, though, would only slightly mitigate an otherwise disappointing gross. Cowboys's Friday start was close to Super 8 and slightly less than Battle: Los Angeles. »

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